January 9, 2008

Accross the Pond, EU Takes Bite into Apple

Item 1: The European Union closed its anti-trust investigation into Apple iTunes operation. However, "some copyright issues remain". Notably, the European Commission refused to address other copyright restrictions in place, i.e., DRM.

Item 2: Apple will eliminate its price discrimination across the EU. Users of iTunes in Britain are charged approximately 9 cents more per download than users in other EU nations that use the Euro currency. In the coming months, users across the EU will be charged a uniform "pan-EU" price per download. However, what this means if the record labels fail to get on board and lower their wholesale prices to Apple is yet to be seen? It seems unlikely that the majors will forfeit the huge market iTunes provides by playing hard-ball and not lowering their prices. Similarly, small and indie labels will likely adjust their prices to maintain their access to their product via a mass-distributor like iTunes.

...so what does this mean to Apple? Are they no longer a "Standard Oil"?

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